2021 strategy and its delivery
The unprecedented scale of change of the business environment caused by the outbreak of COVID-19 pandemic in early 2020, combined with dynamic changes of customers’ behavioural patterns have dramatically increased the challenges that banks face, limited the visibility and increased uncertainty to an exceptional level. As a result, the BM Group decided to extend its 2018-20 strategy by additional year and prepare a new one for the years 2022-2024.
The vast majority of the targets set for 2021 was achieved, many actually overachieved as shown below.
2021 - A TRANSITION YEAR BEFORE NEW STRATEGY ROLL-OUT
Quick recovery of business results
Our targets for 2021:
- Improvement of business results through better pricing and sales increase in core products
- Double-digit growth of cash loan sales
- Mortgage sales above PLN7bn
- Corporate loan book growth >PLN1.1bn
Meeting 2021 targets:
+57% y/y
+21% y/y
PLN9.8 bn
Focus on operational efficiency
Our targets for 2021:
- New operational efficiency program: Processes Re-engineering, automatisation, standardisation and simplification
- # radical productivity
- Fine-tuning of branch network after 21% reduction in 2020
- C/I of c.a. 47%
Meeting 2021 targets:
-8% in 2021
46%
Full digitalisation
Our targets for 2021:
- Extending digital customer base beyond current age segments
- Exceeding 80% digital clients by the end of YE21
- 80% end-to-end sales processes coverage on digital platforms
- Keeping top-notch customer digital experience
Meeting 2021 targets:
>80%
Junior 360°
Additionally, Millennium Bank Hipoteczny, a mortgage bank, commenced its operating activity in 2021 as planned, allowing a start of preparations to transfer mortgage loans.